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Ratko Božović, user acquisition manager, Nordeus

Ratko BozovicRatko Božović is user acquisition manager in Nordeus, one of the leading social gaming companies in the world. He's in charge of all the things related to advertising, promotion and new user acquisition on multiple platforms, mostly web, Android and iPhone. He constantly measures campaign effectiveness, SEO performance, and the ROI of different acquisition channels. His responsibility is to communicate with more than 15 agencies on a daily basis and monitor their results in over 50 countries, while also optimizing in-house campaigns and ensuring that they give the best results. Part of his job is also a constant search for the new acquisition channels and the testing of their performance.

When he's not working, he tries to enjoy the time outdoors, constantly pursuing the excitement in different sports such as snowboarding, skydiving, kite-surfing ...

 
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